Nicolas Hesson – Sales & Marketing Consultant | 5 Tips for Purchasing a New Car or Truck
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5 Tips for Purchasing a New Car or Truck

18 Apr 5 Tips for Purchasing a New Car or Truck

When I first got into selling cars, I made a pledge to myself and others that I would do my best to educate people on how to make the right decisions when purchasing a new or used vehicle. Transparency is key, and while I can’t always go to far in depth behind the mechanics of how dealerships work, I will try to provide my followers and future clients with as much buying knowledge as possible so that you feel comfortable walking into any dealership (although I would hope you’d come see me first ).

The way I see it, is the more the consumer understands, the easier it is going to be to make buying decisions, which in turn ultimately helps me find you the exact vehicle you need. Some car salesmen might cringe at this type of information be out there, but I believe it should be a fair game. Simply follow some of these tips and you’ll be well on your way to purchasing the perfect vehicle for yourself (or someone else).

1. Purchase Mid-Month for the best rebates, but don’t take too long

It’s a common practice that starting around the middle of the month, dealerships often start to put out rebates for new vehicles that may have been not selling as quickly as the dealership had hoped. Unfortunately the dealership itself does NOT set these rebates, as they come from head office and usually without notice. One thing to note is that these rebates don’t always last. If you go into a dealership and strike up a deal with a rebate, they cannot promise that rebate will stick if you take to long to make a purchasing decision. When presented with these rebates, it is best to make a purchasing decision that day or you may lose the special offers that have been written into the deal. We have generally been taught to take our time with big purchases, but this may be the one case where I would recommend jumping on any rebates that are offered.

2. Do your homework

Just like any other purchase you make, do your homework first. Narrow down what exactly it is you NEED from the vehicle and any maintenance or parts that you may have to purchase over time. Read forums and blogs and stay up to date with whats new and whats bad. Consumer Reports always has some great information, however it is often leaning towards the highest bidder for advertising, so take it with a grain of salt. Talk to friends and family about what vehicles they have and what they like or dislike about them. While it may be wise to cross-check various dealerships for pricing, its never apples to apples and it can really lead you astray if you try to compare one truck to another that is similar but not identical.

3. Test Drive, Test Drive, Test Drive

This is going to be your vehicle for the next couple of years, so you better make sure you like it. While it may feel like you are putting the salesmen or dealership out by taking up their time test driving all sorts of cars, but do not be afraid to do this. They will likely try to push a particular vehicle on you, so try to stick to your guns and go for the vehicle that FELT the best to you. This is why it is important to test drive each vehicle, as you want to make sure you feel 100% comfortable in it and that 6 months down the road it isn’t going to annoy you because the seat maybe feels funny or the steering wheel doesn’t conform to your hand the way you’d like. These sound like little things but its important for the longevity of your purchase.

4. If Possible, Buy New

If the budget exists, and you’ve got good credit, I highly recommend getting into a newer vehicle, nothing more than 2 years old. This means you’ll have a warranty and will save you the peace of mind of any maintenance issues. If you get into an older vehicle with higher mileage, you risk running to thousands of dollars of maintenance, especially if you are not mechanically inclined. Which lets face it, most of us are not. Years ago when I was younger I had convinced myself that buying a new car was silly, however I’ve learned the truth to be the opposite. I have witnessed several friends and family members move into older vehicles to save money but ultimately end up investing thousands into an old vehicle that continues to have problems again and again. Ultimately putting them in a worse situation than they began with. These days it makes way more sense to purchase new and every 3-5 years, depending on how much you drive, trade the vehicle in and get into a newer vehicle again and always stay on a warranty. Peace of mind is priceless.

5. Don’t Be Afraid to Be Honest

It sounds funny but the more honest you are with a dealership, the more likely they are going to get you exactly what you want. Why? If we know what it is you want, we won’t waste time trying to show you other options. If your budget is 25K and you wont go over anything more, tell the dealership this. Make it very clear that that is your budget. If it’s realistic, the salesmen will generally focus on finding a vehicle within your price range, instead of spending time trying to convince you to spend 30+ instead. The often misconception is that car salesmen lie, but the reality is that the consumer lies more than anyone, which ultimately doesn’t really help anyone get what they want.

 

Bottom line: Don’t be afraid. Dealerships are not like they used to be, especially if you come in knowing exactly what you want from your experience and purchase.

 

If you have any questions about purchasing, shoot me an email and I will gladly answer your questions! nhesson@howesoundchrysler.com

 

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